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Template: Discount & Promo

Category: Marketing

Engage visitors with special offers and promotions. This template presents a discount offer, captures email addresses, and gives visitors multiple paths to claim the deal.

Who It's For

  • E-commerce stores running promotions
  • Businesses offering first-time visitor discounts
  • Marketing teams building email lists through offers
  • Companies launching seasonal campaigns

How It Works

The chatbot announces a special offer and gives visitors several ways to engage. Whether they're ready to claim the deal immediately, want to learn more about products first, or prefer to be reminded later — each path leads to email capture.

Conversation Flow

Start
  → Promo announcement message
  → Offer details (20% OFF, code: WELCOME20)
  → "Interested?" (3 options)
     ├─ "Yes, I want this deal!"
     │    → Email form
     │    → Team notified
     │    → Success message with discount code
     ├─ "Tell me more"
     │    → "What are you interested in?" (3 options)
     │         ├─ "Best sellers" → Product details → Claim offer?
     │         ├─ "New arrivals" → Product details → Claim offer?
     │         └─ "Services" → Service details → Claim offer?
     │              ├─ "Claim offer" → Email form → Success
     │              └─ "Not now" → Goodbye
     └─ "Maybe later"
          → "Want a reminder?" (2 options)
               ├─ "Sure, remind me" → Email form → Success
               └─ "No thanks" → Goodbye

What It Collects

  • Email address (required) — captured on all conversion paths

Notifications

  • Email notification when a visitor provides their email
  • Visitor status set to Lead

Customization Ideas

  • Change the discount to match your current promotion (percentage, fixed amount, free shipping, etc.)
  • Update the promo code from WELCOME20 to your actual code
  • Replace product categories with your real product lines or bestsellers
  • Add a Carousel node to showcase actual products with images and "Shop Now" links
  • Add an expiry notice to create urgency (e.g., "Offer expires in 48 hours!")
  • Add a name field to the email form for personalized follow-up emails
  • Create seasonal variants by duplicating and adjusting messaging (Black Friday, Holiday, Summer Sale)

Example Promo Variations

TypeMessage
First-time visitor"Welcome! Here's 15% off your first order"
Seasonal sale"Summer Sale: Up to 40% off selected items"
Free shipping"Free shipping on orders over $50 — this week only!"
Bundle deal"Buy 2, Get 1 Free on all accessories"

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